Calligraphy: A Complete Kit for Beginners comes with all the materials and instruction a beginning lettering artist needs to get started.
The lettering book first covers the basics—such as pen styles, angles, and hand positions; letter heights and spacing; and practice strokes—before offering advanced techniques for rendering several calligraphic alphabets, including Sans Serif, Roman, Chancery Cursive, Uncial, Black Letter, and Batarde. Numerals are covered, as well. Every lesson can be accomplished with the array of writing materials provided.
The hardcover case includes:
Warning! This product is intended for use by ages 14 and older and is not intended for use by children.
The late Arthur Newhall had a unique and varied background in the lettering and graphic design fields. His work included type designing, theater lobby displays, movie titles, sign painting, advertising art, lettering for reproduction, and art for screen printing. He also worked as art director for an advertising agency. All of these disciplines added to the refinement of his calligraphy skills. A stickler for precision and style, Newhall was always prepared to help and guide both the novice and professional. He was one of the innovators of one of the most spectacular letter styles ever created—the Cartoon Casual—as well as a Modern Script of the 40s and 50s.
The late Eugene Metcalf's natural talent in various art fields established him as a top calligrapher and designer. With a specialty in lettering design, Metcalf created logos for a variety of commercial applications. Of his more than 30 years in the commercial art industry, almost half of them were spent as art director and top designer for major outdoor advertising companies in the Los Angeles area.
The Quarto Group, Inc.
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